SUN. SWIM. BE WELL | CITY COUNTRY BEACH CLUB DEBUTS IN HAMPTONS

CCB brought its signature curated brand experiences to the beach for an exclusive two-day event at Seven Beach Lane – the Hamptons’ newest luxury boutique hotel and members club.

Last week, CCB debuted City County Beach Club at Seven Beach Lane – a newly opened luxury boutique hotel and members club located in the heart of charming Westhampton Beach. The two-day curated experience offered CCB’s community of tastemakers and VIPs the exclusive opportunity to indulge in a variety of wellness-inspired activities, luxury gifting, and more.

As a guest of City Country Beach Club, VIPs enjoyed full access to the Seven Beach Lane property and its amenities, including its state-of-the-art infrared sauna and cold plunge tank, as well as the heated salt water pool, chauffeur service to the beach, and a seasonal, local menu for dining.

Guest kicked off each morning with a movement class led by local boutique fitness partners; 7Fitness and Doza Yoga, and were treated to clean, post-workout refreshments from Gorgie. After class, guests enjoyed a day of poolside lounging, where VIPs mixed, mingled and explored a variety of summer-inspired activations including a Sun + SkinCare Bar curated by Living With Ivey and a flower bar featuring local stems from Ocean Fog Farm. The CCB Club Gifting Suite offered guests the opportunity to take the experience home, with more beauty and wellness items from the CCB Out East Summer Beauty Edit featuring Tata Harper, Macrene Actives, Bio.me, and more. Gift certificates for private yacht charter were also made available to select VIPs, thanks to Luxury Day Charters.

As the afternoon approached, music filled the air with tunes curated by the CCB team while guests swam, socialized and sipped Out East Rose and Lalo tequila cocktails poolside. Upstairs, in the SBL Penthouse, guests had exclusive access to a private shopping event with one of the world’s most coveted luxury fashion brands where they explored the SS/25 and pre fall collections. Personal styling sessions and private shopping suites were also made available to guests, for those requiring a more discrete shopping experience.

The Penthouse at Seven Beach Lane hosted exclusive access to a private shopping event with one of the world’s most coveted luxury fashion brands

Next Stop: Jackson Hole City Country Beach Club will pop-up next week in Jackson Hole at Shooting Star with luxury programming fit the grandness of the Tetons. The experience will include luxury wellness activities, dining, VIP gifting, shopping and more. For more information, email

rsvp@citycountrybeach.com